Showing posts with label Culture. Show all posts
Showing posts with label Culture. Show all posts

Sunday, March 29, 2009

The state of the emerging mission church movement... oh movements!

This is a cool post from Mark Sayers - If I get time I will comment on it.

I just finished reading Alistair McGrath’s fantastic history of protestantism Christianity’s Dangerous Idea. It’s interesting how when the Reformation began, Protestantism united itself against what it saw as its binary opposite, Catholicism, but as time passed, Protestantism began to split into various movements and factions (eg Calvinist, Anabaptist, Anglican, Congregationalist etc), overtime these groups began to define themselves against each other rather than against the perceived enemy of the time, Rome.

The history of protestantism is a classic example of movement dynamics. Dissatisfaction creates a ground swell of support against a perceived problem, injustice or enemy. This ground swell coalesces into a movement; at first the movement’s energy and internal dialogue is centered around defining itself against the common enemy. But then as time passes the internal dialogue of the movement begins to shift away from ‘defining against’ to ‘defining itself’. Then the conversation changes and people inside the solidfying movement begin to discover that although they are united in their distaste of their ‘enemy’ there is much that they disagree with each other over. Then tensions and differences arise, fractures are followed by factions, and the new movement breaks up. (For another historical example of this check out the French revolution.)

The emerging missional church seems to be following a very similar path, having seemingly fractured into multiple movements. In the early days it could define itself against the perceived enemy ‘the mainstream church”.The problem was that whilst everyone agreed that something new and different must be birthed that is in contrast to the ‘mainstream church’, many had differeing definitions of what ‘mainstream church’ was. For some it was large mega churches who had seemed to have capitulated to consumer culture, for others it was irrelevant, overly traditional mainline churches, for others it was churches that were too theologically conservative, but others were rebelling against what they saw as a mainstream church that was made impotent by liberal theology. Some saw the task as being centered around creating a contextually appropriate church for post-modern people in contrast to the ‘mainstream church’ which was perceived as being too closely wedded to ‘modernity’.

Many in the United States saw the enemy as the conservative Evangelical ‘religious right’, whereas some in the UK saw themselves creating something fresh and culturally relevant in contrast to the perceived irrelevance of many Anglican parishes. For some the problem with mainstream church was it’s politics, for others it was a lack of genuine mission. So as time went on and as conversations went deeper, many in the emerging missional movement found that they were more divided than they realised. For a while a sense of tribalism and common cultural interests seemed to hold these divisions at bay. But then things started to get weirder as something unexpected happened. Not all, but many institutions, leaders, and churches that had been labelled ‘mainstream church’ by the new movement began to listen to, converse with and imitate the emerging missional movement.

Justice went from being a sidelined issue to one of the hottest causes in many mainstream churches. Books like Blue like Jazz , the Shack and The Irresistible Revolution, which most likely if had been released ten or even five years earlier, would have only been read by a small amount of readers within the emerging missional movement, began to sell by the container ship load, and most of the readers were from ‘outside’ the movement. The line between mainstream church and the emerging missional church had become very blurred.

Inevitably the movement began to fracture and I believe now has broken up into a number of mini movements. Here is my rudimentary attempt to name and describe some of them.

Neo-Anabaptists: Some have called this movement the new monastics, which is quite a helpful term, but I think that a more accurate description would be Neo-Anabaptists, as this group is shaped by the ethos of the Anabaptist movement. This movement tends to be pacifist, favours incarnational living amongst the urban poor, and has a strong distrust of power, sees contemporary Western Culture and Society as being controlled by “Empire” and thus favours an approach of prophetic action by small grassroots Christian communities.I would also place in this group the growing Christian-Anarchist movement in Australia and New Zealand. This group tends also to be strongly influenced by the Catholic Worker Movement started by Dorothy Day. A key leader in this movement would be Shane Claibourne. Key books The Irresistible Revolution. The New Conspirators by Tom Sine.

Neo- Calvinists: This group puts an emerging spin on classic Calvinism. This group views reformed theology as way out of the morally relevatist mess created by postmodernity. Whereas aditional Reformed theology viewed gifts of the spirit with suspicion, the new calvinism tends to have a charismatic edge. The neo-Calvinists also in contrast to early Calvinism, place a high emphasis on mission, and thus have begun a number of church planting efforts. Key Leaders in this movement, Mark Driscoll, Tim Keller.

Neo-Missiologists: This group are in many ways the heirs to the church growth movement created by Donald McGavern, a returned missionary who advocated a missional approach to the West. However whereas church growth was influenced by the mechanistic leadership, marketing and organising techniques of the corporate world, the new missiologists borrow instead from the organic models found in nature. Building on the work of Christian Schwarz this group favours small simple highly reproducible forms of church. This group is also highly influenced by the missiology of Leslie Newbiggin and Paul Hiebert and favours an incarnational mode of church, that is not ‘attractional’ but rather missional. This group also borrows some of its eccleisiology from House Church theorists and practitioners such as Robert Banks and Wolfgang Simson. Thus many label this movement ‘missional’. Key leaders Neil Cole and Wolfgang Simpson and Frank Viola. Key books the Forgotten Ways, Pagan Christianity and The Organic Church.

Neo-Clapham’s: A strange name yes but I think a descriptive one as this group tends to be influenced by the ideas of William Wilberforce and the Clapham Sect. Whilst this movement is technically not concerend with ‘church’, one cannot underestimate its effect upon the contemporary church, and the lives of christian young adults. Whilst just as passionate about justice as the Neo-Anabaptists, the Neo-Clapham’s tend to take a very different approach. Whereas the Neo-Anabaptists tend to favour an approach which is local, grassroots and suspicious of larger institutions, the Neo-Clapham’s take an approach that is global, large scale and campaign driven.In contrast to the Neo-Anabaptist’s, this group are less suspicious of power and thus work closely or within corporations, governments, the Entertainment industry, NGO’s and denominations. Much of the energy of the Neo-Clapham’s can be found in various movements such as Make Poverty History, Fair Trade, Human Trafficking, Blood Chocolate, and so on. Key Leaders Jim Wallis, Tim Costello, Bono, Steve Chalke, David Batstone.

Digital Pentecostals: This movement is a recent development within Pentecostalism in the West, specifically developing out of Australia. While Pentecostalism classically was defined by outward expressions of response to the Holy Spirit, the digital pentecostals create experiential spaces through cutting edge media and technologies in which participants can respond to the Holy Spirit. This group attempt to reach out to postmodern culture by creating large church worship experiences which are highly experiential and tech savvy thus being attractive to postmodern tech savvy, experiential Gen Y’s. Many Digital Pentecostals has eschewed the ‘prosperity theology’ of their parents and instead are highly influenced by or part of the Neo-Clapham movement. In many ways this the second generation of Gen Y kids who have come of age being influenced by Hillsong. Key Leaders Joel Houston, Judah Smith. This group would not have ever seen itself as part of the emerging missional journey at any stage, but never the less is an interesting response to post-Christian culture.

Neo-Liberals: Many who began in the Emerging Church have taken the journey further and embraced a kind of 2oth century liberalism with an emerging spin. In an attempt to reject what was seen as the cultural captivity of evangelicalism, many have questioned a number of key components of evangelical life and theology and found themselves swimming in for want of a better term ’soft liberalism’. Whereas traditional liberalism was born out of an attempt to create a theology that fit with modern sensibilities, the Ne-liberals find themselves creating a new theology in response to the post-modern context. Interestingly this group seems to be finding more and more in common with mainline liberal Churches in the United States than they do with Evangelicals. Critics would place some of the voices within the ‘Emergent” camp here.

Blenders: This group would have placed themselves in the emerging church camp five years ago, but in response to the move away from evangelical theology by many of their former travellers (the Neo-Liberals) they have re-affirmed their commitment to evangelical theology. This group also seems to be questioning some of the assumptions of the Neo-Missiologists and are attempting to blend a missional approach, whilst still affirming some elements of the attractional mode of church, hence the term blenders.Key leaders Erwin McManus, Dan Kimball.

Obviously there is much cross-pollination between these groups. As well as many problems with my analysis. I am sure that there are more that I could come up with, maybe you can think of some too.

Saturday, June 14, 2008

Matariki

Yesterday night at work we had a celebration of Matariki. It was a great time of feasting and celebration. We got to enjoy a whole lot a great Kai, including some great creamed Paua and Paua Fritters as a result of some hard work from some of the men of the organisation. There was a great performance by a Wellington Kapa Haka group.

Matariki is the the Maori name for the Pleiades star cluster, which consists of seven stars. This star cluster is used by the Maori people in tradition to work out when it is the best time to grow crops. Matariki in New Zealand appeared on the 13 may 2008 and the best time to have seen it was on the 31st of May.

Its rising and falling are used to declare when the New Year begins. Prior to Matariki's falling is a period of mourning and loss. This year New Zealand lost one of its great symbols of National Identity and leadership with the passing of Sir Edmund Hillary, and in Maori leadership there has also been the passing of some great Maori Kaimatua.

The time we are in now is a time for celebration and for eating and for telling the stories of the past year and looking forward to the coming year. It is a joyous seasion that we are in looking forward to the coming harvest but also the celebration of successes both in our own personal lives and in the lives of others.

So what do I need to be thankful for, what can I look forward too?

- I am thankful for successfully graduating from University last month with Honours in politics.
- I am thankful for getting a great job in a great organisation.
- I am thankful for the headway that Mosaic is making as a community and that God has lead me into this community.

So my prayer for these coming months is:

Dear God, thank you for this time of remembrance. Thank you for all that I'm learning, and thank you for the challenges that are around the corner. I pray that I will follow your heart in the way that I live. That I will passionately follow your call and mission. That I will love others and put thier concerns above my own. God I thank you that you rescued me so I could be on mission to let your kingdom come on earth and I pray that I would follow you. Lord I thank you for placing me in Wellington, I pray that I would learn to serve my city and love this city in a way that transforms it and makes it a light in the dark. I thank you for the creative vision that you have placed in this city, I thank you for the political influence you have placed in this city. Let it be used to honour your name. Let me see it honour your name.

Monday, April 07, 2008

Primal Branding

Book review of book by Patrick Hanlon called Primal Branding: Create Zealots for your Brand, Your Company, and Your Future. Reviewed by David Mays.

Hanlon has been a senior executive at some of the world’s most creative advertising agencies. Hanlon says that a brand is a community of believers held together by seven assets that create a belief system. A concept book, it is long on description including many illustrative examples and stories.

“What is the magic glue that sticks together consumers and Google, Mini Cooper, and Oprah and not others?” (4) “The result of this quest led to a much larger question of how ideologies—belief systems—come to exist.” There are ‘seven definable assets that construct meaning behind the brand…seven brand messages that must be delivered to create preferential brand appeal.” (6)
“Primal branding is about delivering the primal code.” “Those seven assets are: ‘the creation story”; “the creed”; “the icons”; “the rituals”’ “the pagans”’ “the sacred words”’ and “the leader.” Together, these pieces of primal code construct a belief system. Brands are belief systems.” (6)

“Once you look at a brand as a belief system, it automatically gains all the advantages that enterprise strives for: trust, vibrancy, relevance, a sense of values, community, leadership, vision, empathy, commitment, and more. With the seven pieces of primal code in place you have created a belief system and products and services that people can believe in.” (7)
“Believing is belonging. When you are able to create brands that people believe in, you also create groups of people who feel that they belong.” “…we all want to belong to something larger than ourselves. That community can surround a product or service, a personality, a social or political cause, or a civic community.” (7)

“What we call primal branding is the ability to make people feel better about your brand than another.” (7)

The Creation Story. “Where you come from is as important for people to know as what you believe and what your advantages are.” “It is crucial for everyone to have an understanding of who you are and where you come from. It is the foundation of trust.” (11-12) “Creation stories usually embody the who and the why. Who the founder of any nation or organization was and why they started is important for people to know.” (13-14) “The creation story often involves a mythic quest.” (16) “The creation story is the crucial first step in providing answers to why people should care about you, or your product or service.” (19)

The Creed. “All ideologies begin with a set of core principles.” (20) “Defining, understanding, and communicating your mission are critical to the success of your brand….” “These are all simple, concise statements that embody hugely bold ideas. The creed is the singular notion that you want people to believe.” (21)

The Icons. “Icons are quick concentrations of meaning that cause your brand identityIdentity-Issues and brand values to spontaneously resonate. The Nike swoosh.” “The smell of Cinnabons,” …sensory imprints that instantly summon the brand essence.” “The simplest and often easiest icon to recognize is the company logo.” (26) But there are many other kinds of icons.

The Rituals. “Our daily lives are filled with … key ritualistic behaviors.” Driving to work in the morning. Logging onto the Internet or searching Google. “Rituals are touch points with your brand and ideology that might be made more pleasant, more engaging, enhanced, simplified, less frustrating, or more fun.” (54)

“When large corporations merge…they bring with them a collision of competing rituals.” “The truth is that the spirit of both companies is built, in part, around those seemingly unimportant rituals.” (55)

Rituals are the meaningful repeated points of contact between you and your guest, customer, client, or target market.” “These interactions with the customer can be flat experiences, or they can serve as enriching touch points that excite consumers and intensify the brand experience.” (68) “The real power is understanding how rituals can be tweaked and made more interesting, more evolved, or otherwise better suited to their purposes.” (56)

The Pagans, or Nonbelievers. “Part of saying who you are and what you stand for is also declaring who you are not and what you don’t stand for.” (70) 7Up declared itself the ‘uncola.’ “Defining your pagans is important in defining who you are. This can be difficult when marketers do not want to exclude potential customers and mass markets.” (71)

The Sacred Words. “All belief systems come with a set of specialized words that must be learned before people can belong.” “If you are a computer user you understand what it means to ‘log on,’ what a ‘virus’ is, and what it means to ‘crash.’ (72) “Words tell who we are.” “Therefore, sacred words are not simply professional jargon but … also bind people together as a group and are often crucial to working together effectively.” (73)

Any teenage text messaging knows ttyl 2g 2wk lyl. “If you know the language, you belong.” (75) “Many sacred words are invented constructions. iPod. Iced grande skinny decaf latte.” (76) “Belief systems come with their own invented lexicon that has precious meaning for those who believe.” (77)

The Leader. “All successful belief systems have a person who is the catalyst, the risk taker, the visionary, the iconoclastDriven-to-the-Brink May-07 who set out against all odds…to re-create the world according to their own sense of self, community, and opportunity.” (78) “Enterprise without a leader is like a headless elephant. It may eventually get somewhere, but only by destroying everything in its path along the way.” (78)

Primal Belonging.“All belief systems have people who believe, advocates who feel that the brand offers a place where they can belong.” “First, consumers invest themselves in your brand by purchasing products or services because they believe in them. Second, they are willing to help convince others to belong…. Finally, advocates believe so strongly in the brand that they fiercely defend it against rivals.” (87)

“Properly managed, the primal construct can help you create a belief system that results in a group of evangelists committed to advocating for you through thick and thin.”

“Often, the most overlooked group is the people inside your own organization. If you can’t get your employees to believe, how can they possibly convince others…to believe?” (88)
“Building a sense of community is what belonging is all about.” (94)

Primal Perfect. [I’m not sure what these titles mean. dlm]To order at Starbucks you have to learn the sacred language. The ritual of affordable luxury is intensified. Pepsi topes the list of Coke pagans. The IBM creed was the slogan, “Think!” The Amazon creation story was about Jeff Bezos writing up the business plan in the back seat while his wife drove across the country. Fast Company magazine developed a relationship with its readers. The icons were the magazine issues and the monthly ritual was picking it up on the newsstand. The humble brown vehicles tell customers UPS represents their customers and not themselves. The icons, rituals, and creed of the Marine Corps run very deep.

“The primal code is all part of a narrative; it is storytelling. When pieces of the story are missing, the story becomes less interesting, people become less interested. …they feel dissatisfied and turn away.” (153)

The Primal Personality.Television and movie stars are brands. “If Oprah has a creed, it is about self-determination and personal growth.” “…doing what my heart says all the time.” (195)
Primal Reengineering.“Primal branding is an organizing principle to help products, services, personalities, and civic communities achieve popular appeal.” (209) “The sever pieces of primal code are a map—or checklist—that can help guide your efforts to create a brand that people can believe in.” (210)

“Many firms still haven’t figured out their company creed, or a statement that declares what they are all about.” (211)

“Brands are active engagements that continually reboot themselves to keep the consumer wondering what’s going to happen next.” (211)

“The first step in primal branding is to determine where your brand exists in the minds of customers.” (215)

“The origin story is the beginning of the brand narrative, the start of the mission.” “When companies merge…the origin story needs to be rebooted around the new corporate vision.” (217)

“The creed should answer the question, Why do we belong in people’s lives? … Why should people care?” “What, after all, does your company believe in?” (218) “The creed is a principle; it is what the company is about.” It is a ‘promise to a customer.” “The responsibility is to make sure that in every way you are meeting the expectation of the consumer.” (220)

“The expression of what your product or service is about becomes concentrated and instantly communicated in your icons.” “Icons can be as simple as your company logo or as discreet as senses like taste or smell. Icons can be the product itself.” “How does your brand make an impression?” (220)

“…rituals are actions that involve how the product is used, how the service is engaged, where and how the consumer goes to shop, and how the product is maintained, returned, renewed, downloaded, or updated.” “…think through how people become involved with your brand.” (223)

The pagans are most often your competition. “Who are you not? What are you trying to avoid? Who are you up against?” (225)

“What are the words that define your company or yourself? What words resonate internally or with consumers? What words help define who you are or what you want to become?” (226)
“Finally, you must find leaders. The natural place to look within large organizations is to the founder, chief executive officer, or president.” (227)

“Creating a corporate work culture that people can believe in is critical for employee enthusiasm, work performance, and efficiency. It also motivates vendors, suppliers, lenders, and others who come into contact with the organization. Establishing and promoting a working culture is critical when companies merge together.” (229)

When employees don’t understand the values of the company they bring their own. “The result is a confused sense of mission, blurred motivations, loss of leadership, disgruntled employees, and apathy.” (230)

“Using primal branding, leaders can create and sustain a company and mission that people believe in.” “The essence of this belonging resonates in a refreshed sense of commitment, trust, empathy, vision, mission, and values within the organization.” “Building corporate cultures is one of the most vital tasks facing organizations today.” (213)

“Brands are ideologies with their own universe of truths, iconography, history, heroes, and demons.” (233) “The more pieces of code communicated to your public, the stronger your cause, organization, product, service, or community.” “Creating a world of believers means creating a group of people who feel they belong to your ideals and want to convince others of your cause.” (235)

“Think of the things that means something to you. They all come from someplace (‘creation story’). They stand for something (‘creed’). They are symbolized by a sign, a sound, a smell (‘icon’). You do certain specified things regarding them (‘rituals’). Certain words evoke that experience (‘sacred words’). You contrast that experience against other experiences (‘pagans’). They have an individual, whether real or fictional, who is behind the whole thing (‘leader’). It’s all about creating a sense of meaning.” (237)

“Primal branding contains a web of relationships and inferences that bang at the drum of our emotional mind-set.” (239)

HT: Alan Hirsh

The Monkey in the Room - Part 3 - Consumer Christianity vs Discipleship

I don’t believe the consumerist model of church is good for discipleship. Safety, security and convenience impede our ability to grow and discover Jesus’s purpose.

Lets look at fish and biology. Have you ever had pet fish before, you put them in a bowl, feed them, clean there water and keep them safe, but they never grow as big as wild fish. They may be safe but they are really really fragile, if you tap the glass or cause them any stress at all they will die. There wild cousins face much more dangerous environments but they are stronger for it.

The issue for the church is that by creating a cushy safe environment for saints it makes it much harder for them to be effective witnesses to those around them and creates an issue for them in how to grow and become more like Jesus.

Erwin Mcmanus in his pod cast “The Gauntlet”, from his series “Living the Original Life” argues that the journey of discipleship is not easy but extremely difficult. He cites the verses in Paul’s letter to the Corinthian where it says:
Do you not know that in a race all the runners run, but only one receives the prize? So run that you may obtain it. Every athlete exercises self-control in all things. They do it to receive a perishable wreath, but we an imperishable. So I do not run aimlessly; I do not box as one beating the air. But I discipline my body and keep it under control, lest after preaching to others I myself should be disqualified.
(1Co 9:24-27)

The verses clearly state that discipleship isn’t an easy ride, it involves hard training and discipline. I play indoor netball. I know that if because I don’t practice I struggle to improve. But if I was to practice every day and put time in it I would be a much better player than I am at present. To become good at something you need to practice and put passion into it. To be a marathon runner you need to go the distance and train your body for endurance. This is extremely difficult and painful, but has to be done. So too with the Christian faith, if we want to be people who reach out there is going to be pain and hard work. It means learning and practicing the gifts and fruits. If we are not hospitable, the only way we are going to learn how to be hospitable and learn the value is through practice, even when it hurts.

The issue with the consumerist mode of church is that many times it is based around comfort and meeting fixed needs. To get people through the door it makes the church experience easy, feeding easy sermons and easy worship experiences. As I was told by one Christian leader a number of years – this produces McDonalds Christians. Christians who feed on quick easy convenient food which makes you happy at the time but makes you fat, rather than training, eating well and working hard at endurance exercises.

I want to end personally, I am struggling personally to figure out in my life what is that is enslaving me and what is good. Is it ok to buy that next CD, or is it wrong. How am I using my time, resources and energy. Am I using my time to serve Gods purposes and to love people, or do I use my energy and time for serving my own personal needs. I want to live my life for a bigger purpose. I don’t want to be enslaved to stuff or desire for stuff, because I have been freed by the grace of God. I want to give myself to that purpose and live that out in my every action.

The Monkey in the Room - Part 2 - The Condition of the Attractional Mode of church

Jane is a Christian, she goes to a large church on a Sunday morning. This isn’t the first church she has gone to, actually she used to go to the large church down the street. She found that the worship was too loud at the other church, plus the sermons were not speaking to her needs. So she decided she needed to move on to another church.

When she walks into church she gets a friendly greeting from the ushers, she walks past the door of the church, there she sees a whole lot of CDs from her churches world famous worship band and books from her esteemed Pastor about how to gain everything you wish by saying a one simple prayer. She goes in and sits next to her friends. They talk about the most recent conference they have been on. “Oh man it really changed my life. I have never felt this good about my relationship with God!” Didn’t you love that worship band they had there, man I have to get that album, it just moved me so much closer to God.” They stand and sing some songs, such as “I am found in the arms of the one that I love.” The preacher comes up and speaks for half an hour, seeming to be more focused on preaching the benefits and grace he has received from his cellphone than speaking about the love and grace of Jesus Christ. They go home after the sermon, feeling happy that they feel good about what has been preached and that they can implement the three easy steps the life and happiness that were preached.

Now I have to say that not all this is bad stuff, in and of itself. Music is a good way to worship God, I use it myself. I also believe that we do need to give people a friendly greeting and reach out to new people. But I do have some issues with the attractional model of church. Let’s look at one issue that I’ve brought up here. The conference and the conference Christian:

I have to be frank here; I have been one of the conference Christians in my past. Also I have to state that there is nothing with conferences, but they are only a means to an end, and not an end in themselves. But what I’ve found, especially with the more Pentecostal and charismatic conferences is people go to them to get their spiritual buzz and spiritual high then go back to life where nothing changes. People go for there to here their favourite worship band or favourite speaker. Its dressed up many a times in the fact that “God will be there” but God is there in our ordinary day lives. Going back to this it seems God is only in the exciting fun times of life, the mountain top experiences, yet God is present in the valleys as well. I got very frustrated about this over the years. Why was it that we thought that God was present only when he shouted, when it says in the Bible that he wasn’t in the wind, the fire or in the earthquake but was present in a still whisper. I remember the last consumer conference I went to, I was already questioning a lot of what the evangelical church was looking like and I went to this conference and found a lot of what was going on to just seem like window dressing, it seemed fake to me rather than real and true. I was rather disoriented by the experience. Especially since I had been to the same event over a number of years and had thought I had found something there. I know people do experience God there and don’t get me wrong I think he was present there. But why do we need to go to conferences to get a religious experience? I believe conferences are still important but as I said they are a means rather than an end in themselves. I don’t want to be legalistic in this, I want to go back to this conference and go to others in the future. I’m just cautious in how I approach them.

The sad thing, this is a reality in the consumer world, the marketer sells something which is close to reality but really is a plastic alternative. We sell experiences that seem to be truly spiritual but really are not the real package.

Hirsh states

In the modern and post-modern situation, the church is forced into the role of being little more than a vendor of religious goods and services. And the end-users of the church’s services (namely, us) easily slip into the role of discerning individualistic consumers, devouring the religious goods and services offered by the latest and best vendor. Worship, rather than being entertaining through creatively engaging the hearts and minds of the hearers, now becomes mere entertainment that aims at giving the participants transcendent emotional highs, much like the role of the “feelies” in Aldous Huxleys Brave New World, where people go the movies merely to get a buzz.


Church growth exponents used the ideas of big buisiness to try and grow churches. They used business marketing to offer better and bigger “products” to get people into their church. The reality is they commodified the experience, and made church ‘services’ into a shopping mall for Christians to come and get fat at. The reality is that these services are greatly passive, with at least 80% of the church sitting passively receiving their felt needs. These churches focus on slick presentation skills and even gimmicks to get people to come to their church.

The aim of these churches is for people to have convenience, security and safety, feeding our felt needs.

A particular form that we know of consumerism present within the Christian church is the prosperity doctrine. The belief that if you are a Christian you will be healthy and happy and wealthy, because somewhere in the bible it teaches that (this is at the extreme end of the scale). In some churches it is scary how successful this style of preaching has been, it one megachurch in america, when the pastor changed from teaching the gospel to teaching a more properity based doctrine the church has grown to 3 times its original number and is one of the largest churches in the States. The problem with the prosperity doctrine is that it is very very very destructive. It has destroyed numerous churches as greed takes hold in these church and corrupts church leadership. I really really do not believe that it is a biblical idea. It has been created to make people feel comfortable but is not anywhere close to what God intended.

I believe that for Christians to be truly the images of Christ light to the world, we have to denounce the message of consumerism in the way we live out the gospel (I may hit on this in a later post. I do not believe that we can marry consumerist culture with the gospel, they are opposing ideas and ways of living. Consumerism is too strong a spiritual force to marry too, it corrupts and damages the message of the gospel.

The Monkey in the Room - Part 1

The Monkey in the Middle of the Room

I say this in order that no one may delude you with plausible arguments. For thoughI am absent in body, yet I am with you in spirit, rejoicing to see your good order and the firmness of your faith in Christ. Therefore, as you received Christ Jesus the Lord, so walk in him, rooted and built up in him and established in the faith, just as you were taught, abounding in thanksgiving. See to it that no one takes you captive by philosophy and empty deceit, according to human tradition, according to the elemental spirits of the world, and not according to Christ.
(Col 2:4-8)



In my post “The Dangers of Syncretism” I highlighted the dangers of blending ideologies and religions with Christianity, and the fact that many times the Christian Church has not taken seriously the confession “Jesus is Lord.” Lisa has responded with further clarification on her blog on how to define syncretism and has argued that it has a presence throughout historical Christendom. Lisa comments, "Syncretism as it is understood in the modern Christian theological scene is ‘the incorporation of non-christian elements’ into Christendom. Every Christian culture in every epoch has done it. The western church does it, the eastern Church do it, they do it in Africa and Asia, they probably do it at your church."

I believe that syncretism is a major issue that as Christians we have to tackle. As Christians our allegiance is not to the ideas/idols/philosophies of the day. The danger is that if we do not ally ourselves with Jesus and let him reign present in our lives – submitting ourselves to his rule, we allow ourselves be shaped by the culture and we lose our force..

Hirsh in his work argues that the greatest challenge to the Christian message today is Consumerism. Consumerism has risen as a powerful reality as the power of the free market in our lives has gained a greater grip over our culture in the western world. Big corporations and there marketing brands have found that they can coerce buyers through co-oping religious and theological material to brand themselves. For example, Levis in New Zealand a couple of years ago used the image of a women going into the sea in her undies and coming out “born again” in her levis jeans. Marketers are using the idea that if you have the latest gadgets you will be part of a community and be accepted and loved because of the gadgets you own (Mac Zealots are now even being labelled by many “the cult of Mac”) Gaining more stuff and remaking your life and house has become linked to “improving your life.” Designer experiences to get emotional and spiritual and emotional highs are so common within our society that it isn’t funny. Reality TV shows, home do up shows, theme parks, even our overseas holidays all feed this need within the western condition for something more.

Hirsh states

Under this excessive influence of the market, experiences, indeed life itself tends to become commodified. In such an economy, people are viewed as mere consumptive units. The suburbs all orbit around the central consumerist temple called The Shopping Mall. Teenagers walk aimless up and down these soulless corridors as if looking for an answer that somehow evades them in the windows. Their parents saunter through the same malls indulging in a dose of “reality therapy.” Disneyland, cruise vacations, extreme sports, drugs, and the like are consumable experiences.

I believe there is a desire for “something more” but we fall short, we are searching in the wrong places. The spiritual highs we get when we buy things doesn’t last and leaves us empty inside, we search for fulfilment yet end up lost in a sea of voices.

The desire in a consumer society is convenience, safety, and security. We want heaven conveniently packaged to reach our felt needs and wants and desires. Yet what looks so good really is what enslaves us and makes us fall short of the original purpose that God made us to live. By following these desires and these feelings we become enslaved – you can see it at present – people go in debt to own a house they cannot afford, people buy gadget upon gadget, cd upon cd, to keep up with the Jones’ so that they can be accepted. But it doesn’t work.

So how does consumerism infect the Christian community why do I think it is such a large issue
I will hit this on a number ways.
1. It is one of the major conditions of the attractional mode of church.
2. It impedes discipleship
3. Because it impedes discipleship it impedes our ability to be truly missional.
4. Because it is so enslaving we have to identify it and tackle it head on and do spiritual surgery in our own life.
As I write this I feel convicted of this myself, I struggle with the tensions in this world and struggle with my desire to buy and acquire more stuff to fulfil my felt needs. I am living in this tension and still figuring my way through it, struggling and wrestling to break the chains and lies that come from the messages of the culture around me.